How We Help This Local Pest Control Client Get 7x More Leads From Google
This is a case study of how we helped a local pest control client generate 7x more leads for his business by building an optimized website from the ground up and rank it #1 on Google for keywords relevant to his business
Due to privacy and security reason, we cannot reveal the website and keywords. But in this article, you will find some of our overview process of how we went about achieving the results along with various screenshots proof.
Project Background
The client operates in a sub-niche of a kitchen cleaning business in Australia and he approached us to get his website built as well as do the SEO on the site. The goal is to capture as much relevant traffic as much as possible from Google and to increase the business’ reputation organically.
Challenges
Mainly, there were 2 challenges involved with this project. First, the website the client had was very old and outdated, which needed a complete redesign and second, there was quite a lot of competition for the main target key phrase on what the client wanted to rank for.
The Campaign
Here are the overviews of how we approached the campaign:
A Complete Re-Design of The Website
The first task in order to pull this campaign off successfully was the need to completely redesign the website from the ground up. We made sure to make the site mobile-friendly, has an appealing design, and lightning fast.
Optimize The Website For SEO & Branding
After the website was redesigned, next we moved on to start with our monthly SEO campaign for both the website and Google My Business listing (Google Map). This includes everything from high-quality content creation and optimization to running a press release in the local areas and help generate brand awareness.
Results
After 2 months into the campaign, the client experienced a dramatic increase in overall website’s performance on Google, which can be seen in the screenshot below:
A Screenshot From His Email Showing Leads Pouring In
Number of Calls Increase Over Time
Time Frame
Here’s the summary of how long it took for us to work with this company:
- Web design & development: 11 days
- Monthly SEO campaign: 3 months to see noticeable results, 6 months to generate 7x more leads
Want To Get Results Like This?
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